Encouraging Fuel Efficient Driving Techniques

The Township of Langley uses posters like these to keep drivers aware of how to improve fuel efficiency. / Township of Langley, 2007. A driver awareness program for local government employees communicates fuel efficiency policies [1], including vehicle usage procedures and fuel efficiency targets and driving techniques. The key goal of the program is to ensure all drivers understand corporate plans, policies, and programs related to climate action. [1]

A driver awareness program can be integrated with existing training programs or regular meetings and include, but do not need to be limited to:

Workshops
Regular meetings
Workplace posters
Fuel efficient driving techniques resources
Personnel pay stub tip inserts
Group emails

Training Programs

A driver training program focuses on training drivers in fuel efficient driving techniques and managers in fuel efficient management techniques. It is driven by the idea that engaging staff (already your largest operating cost) creates a culture of fuel efficiency and taps into the knowledge of those often closest to the vehicles. [1]

Training workshops can be held in-classroom or in-vehicle and should always reflect the needs of business operations. Often it should be an extension of existing training programs. A driver training program is a core element of a green fleet action plan [2] and can be strengthened by a driver incentive program.

Incentive Programs

Incentive programs should be used to achieve GHG reductions when difficulty ensues, but should not be the primary motivator. A driver incentive program encourages drivers to practice fuel efficient driving techniques and take climate action by reinforcing a green fleet action plan [2] and related policies. It should be delivered alongside key resources, such as training and equipment, and in an open and fair manner. [1]

The program should be consistent with training and respond to driver preferences. It should be updated on a regular basis to respond to strengths and weaknesses as well as driver concerns.

In the local government context, financial incentives can often be difficult to implement, however competitions and rewards systems have been successfully implemented. Driver incentive programs, especially financial, have proven to be an important contributor to GHG reductions at major trucking companies.

[Use the tab above to learn HOW to reduce emissions with this tool.]

[1] E3 Fleet. (2006) Fraser Basin Council. www.e3fleet.com [3]

[2] Climate Protection Program. (2006) Engineering Department – Fleet Operations.